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MKT 4320: Marketing Channels

Library resources to aid students with the completion of the class project for MKT 4320.

Books in the library

The following are books located in the Moody/Jones Library.  These books have content that may prove helpful in complete the Benchmarking Case Study project and the RFP assignment.

University Libraries

One Bear Place #97148
Waco, TX 76798-7148

(254) 710-6702