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MKT 3330 - Marketing Research: Consumers - Electronic Resources

This guide will direct users towards resources that will prove useful in conducting research in the MKT 3330 Marketing Research class.

Datasets

The following resources are sources for datasets.  Information covers demographics, consumer preferences and economic conditions.

Consumers

When looking for information on consumer attitudes and habits, one of the resources below can be very helpful. These contain information on consumer trends and habits as well as trends for countries other than the United States.

University Libraries

One Bear Place #97148
Waco, TX 76798-7148

(254) 710-6702