Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

MKT 3330 - Marketing Research: Consumers - Electronic Resources

This guide will direct users towards resources that will prove useful in conducting research in the MKT 3330 Marketing Research class.


The following resources are sources for datasets.  Information covers demographics, consumer preferences and economic conditions.


When looking for information on consumer attitudes and habits, one of the resources below can be very helpful. These contain information on consumer trends and habits as well as trends for countries other than the United States.

University Libraries

One Bear Place #97148
Waco, TX 76798-7148

(254) 710-6702