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MKT 3320: Advertising Procedures
Resources - Advertising rates & expenditures
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MKT 3320: Advertising Procedures
This guide is for locating information pertinent to advertising fields and contains info on consumers, advertising budgets and expenditures, media, advertisers, agencies, and advertising careers.
Resources - Consumer & Demographic information
Resources - Industry & Marketing reports
Library resources for articles
Resources - Advertising rates & expenditures
Directories
Internet resources
Resources in the Library
Citation help for business resources
How do I get Help??
Directories
Global Directory of Advertising Agencies
LookBook - AdAge
American Advertising Agencies Network
Advertising Agencies & Consultants Regional Directory
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