Misc. Resources - ENT 3315 - Starting/Managing a Business

Government Websites

The websites below provide information about consumers. This can be in the form of demographic/geographic statistics to consumer spending and purchasing habits. The main source of this information will be a government body.

U.S. Bureau of Labor Statistics

City of Waco
Information about the Waco area.
Kauffman Indicators of Entrepreneurship
The Kauffman Indicators of Entrepreneurship offers in-depth measures, reports, and accompanying interactive data visualizations that present entrepreneurial trends in the United States.
NationMaster.com
A massive central data source and a handy way to graphically compare nations. NationMaster is a vast compilation of data from such sources as the CIA World Factbook, UN, and OECD.
SmallBizGenius
Providing up-to-date, accurate, and reliable information on a broad range of topics budding entrepreneurs can benefit from.
Small Business Administration
Programs and services to help the small business person start, grow and succeed.
Texas State Data center
The Texas State Data Center and Office of the State Demographer, in cooperation with a network of affiliates , functions as a focal point for the distribution of Census information for Texas. The Center also disseminates population estimates and projections for Texas, as well as other information from the federal government, state government, and other sources.
U.S. Census Bureau
The U.S. Census Bureau collects data on population and business.
U.S. Economic Census
The Economic Census lets you look at the numbers of business within the United States as well as number of workers and payroll figures. Organized by NAICS code.

Advertising

These resources provide information about advertising in various media and company expenditures for advertising.

Advertising Redbooks.com
The Agency Database contains detailed profiles of nearly <14,000> U.S. and international advertising agencies, including accounts represented by each agency, fields of specialization, breakdown of gross billings by media, contact information on agency personnel, etc. The Advertiser Database contains exclusive information on over <18,000> U.S. and international advertisers who each spend more than $200,000 annually on advertising.

SRDS media solutions
Includes detailed ad rates, dates, and contact data for more than 100 000 U.S. and international media entities. Media areas include the following publications: Business Media Advertising Source, Consumer Media Advertising Source, Direct Marketing List Source, Newspaper Advertising Source, Radio Advertising Source, Print Media Production Source, TV and Cable Source, and Out-of-home Advertising Source.

Information comes from the following publications:Business Publications Advertising Source; Consumer Magazine Advertising Source; Direct Marketing List Source; Direct Marketing Project List Source; Interactive Advertising Source; Newspaper Advertising Source; Radio Advertising Advertising Source; Print Media Production Source; SRDS Media Planning System; TV and Cable Advertising Source; and several International Media Guides.

ENT 3315 - Starting/Managing a Business

Government Websites

Advertising

University Libraries