This guide is for locating information pertinent to advertising fields and contains info on consumers, advertising budgets and expenditures, media, advertisers, agencies, and advertising careers.
When the librarian is not available, you still have some options for getting help. Here are some of the online tutorials available through the library.
This tutorial will take you through the steps to researching a company or industry. It also lists the recommended resources, both online and in print, that you can use to find the company or industry information you are looking for.