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Creditable information is key to making your business venture a success. Here are found resources that can help provide the information you need.

Identify your consumer market, demographic information

Census Bureau - community profiles

The Census Bureau is a great way to locate basic demographic information for people and businesses in the United States.  Go to and enter the name of the location you are seeking. The next page gives you an introductory look at your location.  In the left column, you will see links that will allow you to narrow in on a specific area such as People and Population or Education.  Looking here will let you look at a more narrow area, such as Age.  This will also provide access to the table the data is derived from.

Helpful industry websites

These are sites that provide industry-related information.  Keep in mind that frequently trade associations for specific industries are also good sources for industry statistics and information.

University Libraries

One Bear Place #97148
Waco, TX 76798-7148

(254) 710-6702