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MKT 3305 - Principles of Marketing (H.E.B.): Supermarkets

This guide has resources to help students working with H.E.B. to locate information needed to complete class projects.

Shoppers - Demographics

Consumers/Shoppers in U.S.
Global Trends 2017
Shopping Reinvented
Information from Euromonitor concerning shopping trends.
Urban World: The Global Consumer to Watch

Make it Simple
Exclusive NRF data shows how shoppers respond to and interact with in-store technology

Pew Center Research

Pew Social & Demographic Trends
Information on social and demographic trends within the United States from the Pew Research Center.
Pew Research Internet Project
Reports from the Pew Research Center on technology trends.

Grocery Shoppers

4 Ways Your Grocery Store May Change In 2018
Interesting information from Forbes on grocery shopping
Busy consumers open to new shopping (2018)
Chain Store Age - Grocery Retail 2019
Food Navigator - 2019 and Beyond
Gallup: Online shopping

Grocery e_Commerce 2019

Grocery retail trends 2018
Cite as:
foodnavigator.com. “What Trends Will Shape Grocery Retail in 2018?” Foodnavigator.Com, https://www.foodnavigator.com/Article/2017/12/18/What-trends-will-shape-grocery-retail-in-2018. Accessed 27 Aug. 2018.

Grocery Trends 2017
Importance of Multicultural Shoopers
This report describes the impact multicultural shoppers will have on grocery shopping.

Market trends - Progressive Grocer
Online grocery shopping
From Nielsen and FMI - information about online grocery shopping
QFC - DogSpot
An innovative idea for supermarkets to attract dog owners.
Supermarket News - Consumer Trends

U.S. Grocery 2017
Information about U.S. shoppers and their grocery shopping habits.
Urban Grocery Shoppers 2019

Last Updated: Aug 30, 2021 1:55 PM
URL: https://libguides.baylor.edu/MKT3305HEB
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Subjects: Business, Marketing

Tags: business, marketing

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